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Trends in swimsuits for the season Spring - Summer 2010

Trends in swimsuits for the season Spring - Summer 2010

Spring is in full swing and every day is getting warmer and warmer. Now is the time to think about the beach wear for the summer!

In 2010 swimwear will be more colorful than ever. From saturated jewel tones reminiscent of the 1980s to prints with pretty pastel tones – the variety is great. Although many women prefer black as the color of swimwear and beach accessories, the summer of 2010 will be perfect time for them to escape from the dark tones and enjoy a color splash at the beach.

Collection of dresses by fashion house Vanitta for Prom 2010

Collection of dresses by fashion house Vanitta for Prom 2010

The designer of VANITA – Gerry Petrova recommends to the future seniors romantic dress with knee-length, highlighting the youth and the freshness of the young girls. The nude base fabric, wrapped in shiny lace, gives delicacy and refinement of the dress. Short strapless dresses are also in fashion for 2010. They are suitable for almost every body type, reveal shoulders and neckline.

Fashion Trends: Handbags for Spring - Summer 2010

Fashion Trends: Handbags for Spring - Summer 2010

For the Spring-Summer season 2010 hit will be large, rounded and soft bags, and the clutch bags - a small purses, designed to be carried in the hand. The large bags are suitable for everyday wear, while the clutch bags are great for formal occasions.

Like the shoes, the bags are decorated with tassels, buckles, eyelets and laces. The tassels are great accessories for your bag, also an interesting option to dress it up, tastefully. Placed on the handbags so that can easily be removed, the tassel decorations are the key points of this season’s handbag design.

Fashion Trends: Shoes for Spring - Summer 2010

Fashion Trends: Shoes for Spring - Summer 2010

This summer the designers will surely be able to satisfy the majority of their customers. The models are varied and special attention is paid to the details.

The heels are back - this time they are sky-high and include fringes, feathers, tassels, ruffles and cut-outs.

Wedges make their comeback this year with decorative elements and prints. The trends in spring sandals are: woven, gladiator and booties. Yes, the gladiators are back again, with more straps than ever.

Fashion trends Spring-Summer 2010

Fashion trends Spring-Summer 2010

This year the designers once again showed plenty of models, patterns and colors.

The summer of 2010 will be colorful and covered with great mood. Floral and animal motifs, polka dots, prints and sheer fabrics, combined with enchanting colors will detonate the Spring and Summer this year.

Disco craze this season will not depart from the trends. Pants, skirts, jackets, T-shirts, shoes and bags with prints will be total hit.

Provocations in fashion

Provocations in fashion

Increasingly more often at the catwalks we see bizarre garments, accessories and impressive scenery, which are turning the fashion défilés into a real show.

Just recently Karl Lagerfeld presented the Chanel's Fall-Winter 2010/2011 collection alongside a real iceberg and the models marched around it.

We offer you other unusual footage of fashion shows from this season.

Spring-Summer 2010 fashion trends: chic jackets

Spring-Summer 2010 fashion trends: chic jackets

The fashion of wearing official jackets have been revived again. Classic jackets, shirts and trousers, which over the past few years have become an universal way of dressing, capture the fashion peaks the next spring season.

Ladies' and men's jackets are suitable for both everyday wear and for the office. Do not hesitate to combine them with mini skirts, tights and even shorts.

New Yorker Spring 2010

New Yorker Spring 2010

Welcome spring with the new seasonal collection from smog and amisu by New Yorker!

Be it on walks through nature that has burst into bloom, meeting up with your closest friends in your favourite cafés, or when dancing the night away - both of these brands offer young men and women the right outfit for any occasion.

Evgenia Jivkova presented the collection

Evgenia Jivkova presented the collection "New Emancipation"

Fashion House "Jeni Style" with designer Evgenia Jivkova presented its Spring-Summer 2010 Collection – "New Emancipation" in Rainbow Plaza.

Evgenia Jivkova is one of the most famous Bulgarian designers. Her collections demonstrate high style, perfect quality and elegance.

EVGENIA JIVKOVA: "When creating the new collection, I took into account the changing position of women in society – more decisive, more subtle, more refined and with original style. In addition she remains romantic and dreamy, bold and confident. This makes me think that we are entering the time of a new emancipation. "

Antonina shot exclusive photo session with the dresses of designer Jana Kosheva

Antonina shot exclusive photo session with the dresses of designer Jana Kosheva

The star of "Sunny Music" Antonina, become the new face of Jana Kosheva's collection of evening dresses.

The photo session was photographed by Emil Djumailiev in the exquisite atmosphere of Vega Hotel.
Antonina posed with over 30 unique dresses. The pop-folk singer says, that it was a great pleasure to stand in front of the camera again, as when she was a model.

Collection of prom dresses by TOANE ATELIER

Collection of prom dresses by TOANE ATELIER

The new collection of TOANE ATELIER is inspired by the ancient history which has left very deep traces in the progress of European society, economy and art.

The new suggestions are playful invitation for fun and cheerful mood.
They provoke the spirit and encourage the choice of originality.

Stylish vision for active men

Stylish vision for active men

The fashion collection STYLER is for active men, who have found their own personal style and want to keep up with the latest fashion trends.

The man in 2010 is not afraid from bright colors and is ready to surprise and conquer. Practical, comfortable and convenient. Elegant clothing with small and discrete details that support a stylish vision.

This collection is for men who follow the fashion trends and are interested in quality products.
Simple lines and design.

Sophisticated seduction by Triumph

Sophisticated seduction by Triumph

Latest fashion trends in underwear for the season Spring/Summer 2010 wend call to every sophisticated woman's heart.

Line of the body is emphasized by the seductive models in variety of colors - from romantic blue to exciting red.

Fashion patterns with fine details accentuate on the deep and beautiful necklines.

Fine stitching, light padding and carefully chosen fabrics add softness to the silhouette and create a feeling of perfect comfort.

Haute Coiffure Française took place in Paris

Haute Coiffure Française took place in Paris

Haute Coiffure Française took place in Paris – a leading event in the hairdressing and fashion world.
The presentation of the new fashion trends of Haute Coiffure Francaise was held on 14 February 2010 in the Louvre, Paris. As an emblem of elegant and sophisticated hairstyling, the event is playing a major role and following in the footsteps of French fashion.

Top 10 of sexy prom dresses

Top 10 of sexy prom dresses

We decided to present you the most attractive models from 2010 prom dresses collections of Bulgarian designers and fashion houses.

To look attractive in a dress is good to emphasize this part of your body that you think looks best. If you have nice legs - select a short dress, if your bust is a priority - choose a dress that would reveal it in an appropriate manner, without feeling uncomfortable.

New collection of IKKS Women for Summer 2010

New collection of IKKS Women for Summer 2010

The brand is founded in 1987 by Gérard Legoff, whose idea was to create a fashionable garments' brand for the juniors.

By 2006 IKKS was sold in 156 stores (France, Spain, Belgium, Luxemburg, Middle East, Hong Kong, United States...) and by 3,300 multi-brands around the world.

By presenting a natural and non-idealised image of its target consumers, IKKS has seduced all the age groups including opinion formers.

Manolo Blahnik Spring/Summer 2010 Collection

Manolo Blahnik Spring/Summer 2010 Collection

The story of Manolo Blahnik began in 1973 when he created his first collection for Ossie Clark - one of the most famous fashion designers in Britain.

Soon after that, Manolo became famous and opened his own shoe shop in the heart of London, which exists to this day and almost 40 years attracts thousands and thousands of admirers of the great shoe "wizard".

Attractive outfits for Spring-Summer 2010 presented in Ruse

Attractive outfits for Spring-Summer 2010 presented in Ruse

On February 5th in Ruse, Bulgaria, the company Modis organized an excellent fashion show and presented more than 90 different outfits - from sport-elegant to formal and boutique dresses, elegant blouses and suits, suitable for different age groups and preferences.

A lot of frills and flounces, decorations, belts, effective colour combinations are some of the characteristics of the models of the brand for Spring-Summer 2010.

The newest fashion formal and prom dresses lines by Holiday Sona

The newest fashion formal and prom dresses lines by Holiday Sona

In Holiday Sona boutiques you can find the latest fashion prom lines and formal wear. And the brides of 2010 will be fascinated by the latest bridal patterns of La Sposa and Atelier Diagonal.



Desire the best for yourself!

The quality is a habit, not a category!

Jean Paul Gaultier presented his Spring/Summer 2010 Haute Couture collection in Paris

Jean Paul Gaultier presented his Spring/Summer 2010 Haute Couture collection in Paris

I've watched " Avatar "and I was delighted with the painting. It came to me thinking about nature, ecology and the Latin American tropics, and then rised in my memory images of Mexico ..."
Jean Paul Gaultier

Georges Chakra upcoming Spring/Summer 2010 Couture Show during Paris Fashion Week

Georges Chakra upcoming Spring/Summer 2010 Couture Show during Paris Fashion Week

Participating in Paris Fashion Week, the Spring/Summer 2010 Couture show of Lebanese designer Georges Chakra was held on January 25, 2010 in Paris, at L'École Nationale Supérieure des Beaux Arts.

Drawing inspiration from nature's beauty, Chakra's collection treads the fine line between reality and fantasy, while staying true to the feminity of women.

A collection of forty three dresses was presented characterized by varying geometric lines, contemporary designs, contrasting hues combined with delicate necklines and asymmetrical cuts.

The Sixth season of Mercedes-Benz Fashion Week Berlin

The Sixth season of Mercedes-Benz Fashion Week Berlin

From January 20 - 23, 2010 Mercedes-Benz Fashion Week Berlin showcases an exciting portfolio of designers in the German capital. Among the first names announced are ALLUDE, Anja Gockel, Arrondissement Aq1, CUSTO Barcelona, .DIMITRI by Dimitrios Panagiotopoulos, Hausach Couture, ic! berlin, Kilian Kerner, Marcel Ostertag, Mongrels in Common, No Ifs, PerretSchaad, Lena Hoschek, Rena Lange, Sam Frenzel, SCHUMACHER and Strenesse Blue. BOSS Black und JOOP! will show offsite.

Twice a year, Berlin transforms into a national and international fashion metropolis. As part of the Berlin Fashion Week (BFW), buyers, fashion experts and media reps come together to attend glamorous fashion shows and awards ceremonies, to visit trade fairs and to enjoy a variety of exhibitions and off-site events These two annual fashion weeks contribute significantly to Berlin’s economic growth as a major style capital.

Louis Vuitton's Spring/Summer 2010 bags collection

Louis Vuitton's Spring/Summer 2010 bags collection

Here's the complete line-up of the bags from Louis Vuitton's Spring/Summer 2010 collection. It comprises of 7 lines, all of which represents Marc Jacobs' idea of the new age traveler.

Almost all of the pieces are cross-body bags and some bags has fox tail and tassel charms hanging from them.

In this month will be launched the Monogram Cheche line bags. The Cheche bags are made from jacquard beige fabric with black monogram pattern contrasted with fluorescent and Lurex threads of vibrant pink, green, and blue color combination.

Prom shoes 2010

Prom shoes 2010

Gold and silver dresses and gloves are among the hottest trends for prom dresses 2010. The metallic colors are the newest hit in prom trends this year. This, of course, requires suitable shoes.

We present to you several models of gold and silver shoes, with which you will not be unnoticed. Besides the trendy shoes in silver and gold you can choose shoes in the classic black, which can be used in any toilets. Violet is a very fashionable color for this spring too.

Prom dresses and evening dresses for Spring-Summer 2010 by Mon Amour

Prom dresses and evening dresses for Spring-Summer 2010 by Mon Amour

CAPRICCIO is the new collection for Spring-Summer 2010 of designer Polia Milanova for MON AMOUR. Attractive, provocative short dresses is the leading line in the prom dresses' collection. Made with striking French fabric laces, taffeta, organza and metallic tulles, which add shine and luxury.
br /> The complex hand frills, French cordon lace and lace, encrusted with Swarovski stones, create the uniqueness of the dresses.

Long or short dress to choose for the students' farewell ball

Long or short dress to choose for the students' farewell ball

If you are finishing school this year and you are choosing your prom dress now, it is not bad to think whether it should be long or short. Every girl dreams to be irresistible and stunning, but our advice is to weigh all the "for" and "against" about a vision before you choose it.

Short and long dresses have both advantages and disadvantages.

Moon diet and moon phases 2010

Moon diet and moon phases 2010

The popular Lunar diet is tested by many women worldwide and has proven good results without any risk to health.

The diet should be initiated at the time when the moon enters one of its four phases and to continue one day and another half hour.

During this time, it is compulsory to consume fresh squeezed juices from fruits and vegetables, tea with honey and mineral water. The intake of more fluids stimulates renal activity, clears and strengthens the body's immune system.

The colour lens

The colour lens

Eyes are a mirror of the soul – everyone know this. The look can tell so much: whether we show interest in something, flirt, crush with eyes. Colour lens are a contemporary solution how to change our eye’s colour and to add an expressive shade. Making your daily make-up you can show up your eyes with the help of contact lens and make one unique look.

The contact lens (also those with prints) are made suitable for use by people with medical problems like hypermetropia, myopia, astigmatism etc.

How To Avoid Hair Transplant Nightmares

How To Avoid Hair Transplant Nightmares

People listening to the ads on the internet and TV, about hair transplants are just going following the trends of looking young through these procedures. No one is discussing the nightmares that have resulted to some of the dwellers of hair transplant procedures. They aren’t quick and easy and without problems as the advertisers are portraying it on the ads that are showing in media everywhere.

If you really read the various hair transplant forums and blogs on the internet it is where you will find the real information on the experiences of the hair transplant procedures and it’s after effects.

Pink is one of the key colours in fashion this season

Pink is one of the key colours in fashion this season

Pink is one of the key colours in the trends for Autumn/Winter 2009/2010. Some people think that pink reveals bad taste, but other find the real femininity and innocence that the colour brings.

The stylists however are convinced that the pink colour and all its nuances will become a synonym of fashion this season.

For a bigger proof you can take a look not only on the fashion podium, but also to the red carpet. Many stars were influenced by the "explosion in pink" and are not afraid to show it.

One dress - multiple looks

One dress - multiple looks

Transformer dress "Work to Flirt dress".
Specially designed for women, who don't have much time to get back home to change their clothes after the long working day and are getting late for date or dinner. Designer Tency Hemply, the creator of the dress said that she invented it to make women's life easier. She successfully combines daily business style with evening sexy chic.

The dress, which is sewn in unusual way, can be easily transformed from a casual business dress into an evening dress - you just have to invert the sleeves and neckline to show the red checks, also lower the edge hem and the dress becomes a mini with sexy slit.

Christmas manicure

Christmas manicure

If nails are your passion, we offer you several ideas for original Christmas manicure.

The original nail designs contain the symbols of Christmas - Santa Claus, Reindeer, Christmas tree, Christmas Wreath, Christmas decorations etc.

The manicure on the photos is hand painted by Janet Riffe.

Jana Jekova - Collection

Jana Jekova - Collection "Dolce Vita"

In the glamorous world of Bulgarian fashion, designer Jana Jekova is like... Felini in the cinema. Something big, spectacular, fantastic and bold... For the 25 years of work she achieved a lot.

She is three times winner of the award "Golden Needle", given by the Bulgarian Academy of fashion, for several years she was creating the toilets for the "Miss World" Bulgaria contests, she has been an official designer of "Miss Bulgaria".

Autumn 2010 from Versace

Autumn 2010 from Versace

Despite the approaching of winter, fashion designers boldly offer us their fresh ideas for the autumn. We offer you to see collection autumn 2010 of fashion house Versace.

Created in bright colors, it presents us the most current fashion trends. But unfortunately the collection does not include evening dresses.

It is more like a collection of street fashion with practical, colourful and sexy youthful models.

Jakarta Fashion Week 2009/10 - The ultimate fashion week in Indonesia is back

Jakarta Fashion Week 2009/10 - The ultimate fashion week in Indonesia is back

Jakarta Fashion Week 2009/2010 (JFW 09/10) officially began on November 14. The Governor of DKI Jakarta, Mr. Fauzi Bowo, attended the opening ceremony to inaugurate the event. Located at The Pacific Place Mall Jakarta, JFW 09/10 aims to deliver Indonesia's trend directives for 2010. Each runway show sounded its voice, exhibiting Indonesia's readiness for global exposure.

As Indonesia's biggest fashion event, JFW 09/10 aims to champion Jakarta as one of Asia's major fashion hubs. With the support of local and international media, JFW 09/10 hopes to raise the bar for Indonesia's designers to compete in the international market.

NIVEA don`t stop changing

NIVEA don`t stop changing

Mythical blue box originally is .. yellow, adorned with green garland, inspired by the new art at that time. Lily whose delicate scent of citrus, lavender, rose, lily of the valley, lilac and musk, it quickly becomes popular, invaded France in 1932 was only in 1972, appears the blue metal box, but its nature does not stop changes graphic design, and modernize the work of famous artists such as Claire and Kiraz Bretesher Chachnil Fifi. The products are also evolving. Troplovits initiated the establishment of a cream that contains the ingredient Eucerit, emulsifier produced from lanolin. Its lipid components and formula, make it strong moisturizing cream that can be used morning and night by small and large. And all this possible bargains.

Ladies wear collection Fall-Winter 2009-2010 by Ermanno Scervino

Ladies wear collection Fall-Winter 2009-2010 by Ermanno Scervino

Not very bright this collection still draws attention with its exquisite femininity, without too much unnecessary details. You can fall in love with some models even before you view them in details. With Ermanno Scervino clothing your wardrobe just will not be boring.

The creator of this collection Ermanno Scervino was born in Milan. Initially, he started developing women's accessories collections, which he presented it in 1985. It consisted of handbags, belts and shoes, which very quickly won the hearts of fashion fans. This inspired him to create a line of clothing. His first collection of clothes he released in 1990. The popularity of this line is growing rapidly, this is due to the precision of the cut and the chic coming from everything he creates.

Luxury in the new Astella Atelier`s collection

Luxury in the new Astella Atelier`s collection

The new collection of Astella Atelier reflects the designer's desire to present the latest trends from the past year and the most interesting upcoming season.

In the spirit of global fashion trends the lux in collection is muted and delicate. Exclusive materials and details are "hidden" in fine and elegant French chiffon.

Dresses in the new season interpret the feeling of ease and style in formal dress in a new and exciting way. They does not fall heavily to the ground, and delicately and gently hug the figure.

Undercolors of  BENETTON Spring/Summer 2010 Collection

Undercolors of BENETTON Spring/Summer 2010 Collection

With a touch of originality, Undercolors of Benetton focuses on the moments of the day that bring a feeling of being at ease, at home or on the beach.

PICNIC The leisurely atmosphere of an afternoon spent relaxing is shown in the prints, fabrics and colours which create a range of romantic, simple, comfortable styles as only Undercolors can. Jersey fabrics are covered in tiny floral prints and embellished with lace and frills. Clingy vests and shorts barely hide themselves under comfortable cotton jersey and viscose tops and roomy trousers, perfect for homewear. Flashes of red or denim blue illuminate delicate shades.

HIP TRIBE Colour leads this theme. Prints and touches of lace leave the romantic road to introduce a vaguely provocative, rather cheeky note. Cottons for vests, bras and shorts; glossy, shiny fabrics for short slips and printed co-ordinates. He adapts to the situation but with a more tongue-in-cheek approach through a new twist to the classic gingham check and tiny prints on boxer shorts.

United Colors Of Benetton Spring/Summer 2010

United Colors Of Benetton Spring/Summer 2010

Every song describes moments, emotions and people. In the same way, the United Colors of Benetton collection for summer 2010 also brings together myriad small stories to be discovered, like the tracks on a CD.

For women, outerwear remains the absolute key player for the spring, together with shirts which often become dresses. Trousers, available as Bermuda shorts, plays an important role both in women’s and men’s wardrobes.

Collection of shoes for Spring/Summer 2010 by Rocio Mozo

Collection of shoes for Spring/Summer 2010 by Rocio Mozo

"Le spectacle" by Rocio Mozo is the new collection of shoes for Spring/Summer 2010.
It takes to the end the creativity in the future forms of the footwear. A mixing of elements in a pure state, a bold composition that presents the concept of the future in the design: "The unique".

An explosion of sensations, colours, textures, forms. The spectacle of the natural things, of the fabrics, it appears with the light and the reflection of the new lines and of the new colours.

Fussion of natural colour, ancient colour and evolutioned colour. Movement, exquisiteness, crafts and technology. The imagination is just the limit.

Collection Autumn/Winter 2009/2010 by STYLER - comfort and style for the elegant man

Collection Autumn/Winter 2009/2010 by STYLER - comfort and style for the elegant man

Natural materials and strong colours are again the accents in the latest collection of STYLER Autumn/Winter 2009/2010.

The models are functional and convenient, they set great store on high quality and luxury textile. The clothes underline the figure and impart refined sex appeal. The comfort and self-esteem that the STYLER clothes give is unforgettable.

The stripes become more discreet, plain models prevail as well as the trendy chequered patterns.

Effective manicure for marbled nails

Effective manicure for marbled nails

The technique is easy and specially fits for those who cannot paint or just want quick to make their nails beautiful. Painting nails takes much longer time, needs much more patience.

For the nail design we need:
- water vessel
- base nail polisher in the appropriate colour
- variable polishers in wishable colours by which we will design nails
- colourless top polisher

Ukrainian fashion week. Liudmila Kislenko spring - summer 2010

Ukrainian fashion week. Liudmila Kislenko spring - summer 2010

Liudmila Kislenko - one of the most famous designers in Ukrainian fashion. We apply on your attention part of her collection spring - summer 2010, which were presented on Ukrainian fashion week.

The colours are in pastel with blue and grey shades in combination with white and cream-coloured, also black. The accent in almost of her models is an one-coloured or combination of dress' colours bow.

TAU Spring-Summer Collection 2010 Philosophy by Maria Lafuente

TAU Spring-Summer Collection 2010 Philosophy by Maria Lafuente

The name of Maria Lafuente's collection is TAU. Putting up folds reminds the cheerful intimacy of movement.

The inspiration emerges through the Boschs genius and his painting "The Garden of Earthly Delights".
An allegory of the origin and and of the world.
The Creation of the vegetables world (origin of life).
The complete Creation, the hell and the most diverse forms of sensuality.

The dreamworld component is very outstanding. The fantasy, the humor, the harsh critic. The incarnations of sensuality are dazzling in its diversity.

Agatha Ruiz de la Prada in the Russian Fashion Week

Agatha Ruiz de la Prada in the Russian Fashion Week

With a reinvented retro air, in the Russian Fashion Week, the models showed pieces inspired by the trademark's own track record presenting a fashion show / retrospective from the 80s and 90s to her most recent creations. Balloons, gathers, pleats, flounces... The fashion show turned into a fiesta of shapes and colours in an exercise of introspection whose result was be a true celebration of creative transgression, happiness and femininity.

It was a true declaration of the principles of the person who has been putting everything that is conventional and boring in the check for over 28 years.

Color pageant and luxury in the new collection of Valentino, presented at Art Week Style.uz-2009

Color pageant and luxury in the new collection of Valentino, presented at Art Week Style.uz-2009

In spite of Valentino officially finished his career, the business of his life is continue to live and charm. For the next fashion show designers of the famous fashion house chose the forth Art Week Style.uz-2009 held at Tashent Uzbekistan. With an impressive show he presented the new collection on 16th of October.

Valentino escape from the traditional black and white and blew up the fashion stage with color pageant and luxury.

Ambient Susana - Collection Spring-Summer 2010

Ambient Susana - Collection Spring-Summer 2010

When times become hard we feel the need to return to our roots, the current crisis reduces our development possibilities and it forces us to look to our origins, we look behind, to a past time that sometimes was better and a feeling of nostalgia is imposed. But we also want to feel people and being treated as unique copies.

Lifestyle is then the result of an optimistic cultural exploration and renovation that, in global environments that spread to the uniformity, it pushes us to look for the authentic and genuine.

Esther Noriega showed her new Spring-Summer 2010 collection in Castilla y León fashion week

Esther Noriega showed her new Spring-Summer 2010 collection in Castilla y León fashion week

Esther Noriega showed her new spring-summer 2010 couture collection in Castilla y León Fashion Week on 7th October 2009 in Burgos.

In her new collection, the designer recalls the spirit of the 30’s that emerged during the Great Depression and draws an analogy between the old days and the present time. Originality in the selection of fabrics, stress on the feminine shape and wild range of accessories give her collection sophistication and simplicity, linked to serve imagination.

The sport is in fashion!

The sport is in fashion!

That proves the autumn collection Nike Women 2009. The company offers us to accent on exercises out of the gym hall, but in fresh air. After trainings in comfortable and stylish clothes and shoes the mood is cheering up

The sneakers NIKE ZOOM TRAINER ESSENTIAL II are appropriate for trainings on the simulator as well as for street walking.

Nike don't let pass fashion trends and designers work on actual accents like multi-layering. In every model is present The Big Coma or in other words - the logo of Nike.