Corporate dress: nature and types

People have long ago understood that clothes serve not only to protect them from the impact of climate and nature, but also to communicate – to express some of their arrangements and mood. Business communication, as an informative process in business and organization area, can’t ignore such an important resource as corporate dress. That’s why it’s necessary to clarify some of the most significant and actual aspects of corporate dress in the context of exchanging messages and information with labor and organizational nature. What is the communicative nature of clothes and how can we read their messages in the organizational sphere?

more...