Vayana Collection Spring-Summer 2025 is Inspired by Natural Beauty

Vayana Collection is an in-house brand of BTB Bulgaria, which has successfully combined Bulgarian design with German precision on the market for 17 years. The brand presented its Spring-Summer 2025 collection during Ruse Fashion Week.

The Spring-Summer 2025 season brings a new definition of femininity in the world of business fashion. The collection is inspired by natural beauty, the lightness of movement, and the refined taste of the modern woman who combines professionalism with personal style. Each piece in the collection is created with attention to detail – fine lines, airy fabrics, and contemporary silhouettes that highlight the unique style of the modern lady. The color palette combines neutral tones with bold accents, inspired by the latest fashion trends – all designed to emphasize both individuality and elegance for every woman.

The collection is designed for women who value quality, comfort, and class. From stylish suits to lightweight blouses and dresses, each garment is created to adapt both to the dynamics of the office and to evening gatherings with friends.

The new collection features stylish looks made from natural materials such as linen, cotton, and viscose, providing all-day comfort even on the hottest days. These fabrics not only emphasize natural beauty but also contribute to a sustainable and conscious fashion choice.

The designs are distinguished by light shades – cream, sand, sky blue, powder pink, and soft white – bringing a sense of lightness and sophistication. In contrast, the colorful prints create vibrant highlights: floral motifs, abstract geometric shapes, and artistic details that add freshness and individuality to each look.

• Suits with a modern line – slightly tailored blazers and high-waisted trousers, suitable for both the office and after-work events.
• Shirts and blouses with expressive prints – easy to combine with solid-color skirts or trousers, adding a touch of artistry to business style.
• Summer dresses with an elegant silhouette – perfectly suited for business meetings during the warmer months, as well as for informal occasions where style remains a priority.

This collection is for the woman who knows what she wants – and expresses it with presence and style!

Vayana is a brand for the modern woman – stylish, elegant, and sophisticated. A woman with imagination and a strong identity who expresses her femininity and style in the fast-paced world of business. The clean silhouette, high-quality finishing, and premium materials are the hallmarks of Vayana. Uncompromising quality ensures comfortable combinations for the business day. The lines of the collections, combined with the cuts and materials, are selected with comfort and ease in mind for a busy daily life, specially created to meet the highest standards. The technological base of BTB Bulgaria is among the leading in the country – a benchmark for quality, reflected in Vayana’s collections. Every detail is carefully considered to complete a perfect garment, created with love for the woman who values herself.

Photos:

1. - 11. Vayana Collection models

12. The Deputy Manager of Vayana Collection, Tanya Marinova, receiving a statuette from the Bulgarian Fashion Association, presented by notary Temenuzhka Kozareva

Photographer: Neno Valkovski