Armani Exchange 3D Fall 2010 Advertising Campaign

This fall, Armani Exchange takes us to a futuristic city at the edge of darkness with the Fall 2010 ad campaign. The campaign, called "20/20 Speed Style", delivers an intense mood of rugged elegance and cool sensuality, where runaway lovers escape from the fiery streets above and take refuge in a mysterious urban underdone, where nothing exists except the seductive intrigue of speed and style.

The fall ad campaign will be featured in major magazines such as GQ, ELLE, InStyle and Glamour.