Tag: brand
Tips for a Successful Metaverse Marketing for Fashion Brands
Marketing in the metaverse offers unique opportunities and challenges for fashion brands. As virtual worlds and digital interactions become increasingly prominent, brands must adapt their strategies to engage audiences in immersive, interactive environments.
The 3 Parts Of Your Fashion Business That Should Be Outsourced
Starting a fashion brand can be challenging, but outsourcing can make it easier. As a new fashion entrepreneur, you may have to handle many tasks, from designing to marketing. Outsourcing some of these tasks can help you focus on your main goals.
7 Tips for Starting Your Own Fashion Brand in France
France is home to some of the biggest fashion houses in the world. There is something so uniquely stylish about French culture that it comes as no surprise that this beautiful country is as famous for its clothing as it is for its accent.
Franck Muller: Pioneer of Luxury Watch Innovation
Franck Muller, who gained the moniker the "Master of Complications," stands out in the luxury watch world. Since starting, the Franck Muller watch brand has been all about new ideas, skills, and bold looks. This article informs on Franck Muller's big effect on luxury watch design, making a lasting mark in this field.
How to Develop Your Fashion Brand on a Tight Budget
Any type of startup business can be expensive to get off the ground. Yet there are tons of people out there who were able to build something masterful and amazing with next to nothing to get started. Understanding the tricks of the industry is the best way to learn how you can get started even when you don’t have a lot of money to get things going.
12 Ways to Promote Your Clothing Brand Online
The digital world is transforming the approaches to doing business. Today, the success of a clothing brand pretty much relies on its ability to promote itself online.
The Best Plus-Size Clothing Brands Right Now
We’ve all been there: confidently stepping into the dressing room, only to be met with uninspiring styles and ill-fitting clothes that are far from flattering or comfortable. Shopping is hard enough as it is, let alone when you have limited options for plus sizes...
How Made-To-Order Fashion Is Changing The Way We Shop In A Sustainable Way
Made-to-order fashion is a form of customization that allows customers to choose their preferred style, size, color and sometimes even fabric and details of a garment. The brand then makes the garment according to the customer's specifications and delivers it to them after a certain period of time.
Bulk Clothing Vendors: Where to Find Affordable Wholesale Fashion in 2023
Online shopping increases rapidly on a global basis and according to Forbes, ecommerce sales will be hitting 3-4 trillion dollars by the year 2025. One way to increase the sales of your clothing e-shop is to increase your inventory.
A slow-fashion love story - from tree leaves to apparel
One year and a half is the process of creation of the print, made completely with natural materials – natural tree leaves on canvas of refined silk. This masterpiece of nature and human creativity becomes a dress of the sustainable slow fashion brand YOD from the European country Bulgaria.
Hunter Bell: Southern, in a New York State of Mind
Featuring a delightfully eclectic mix of fabrics and prints, Bell’s designs are described on the brand’s website as meeting “at the intersection of femininity and sophistication”. The result is a signature style of clothing that manages to be playful, yet assertive: puff sleeves, frilled hems and bold colors combined with sleeker, more structured elements.
The Bulgarian brand Charlino with a special invitation to present a collection at Bursa Fashion Week
The Bulgarian fashion brand Charlino received a special invitation from Bursa Fashion Week to present Bulgaria and Bulgarian fashion at the prestigious international event in Bursa with a fashion show on October 22, 2022. The invitation was extended to the Bulgarian Fashion Association, which recommended Charlino as one of the best Bulgarian brands with thirty-three years of history and an active member of the association. The company produces formal boutique women's and men's clothing, which are sold and preferred by customers in Bulgaria and in destinations such as Dubai, Mykonos, London, Barcelona, etc.
Source fashion will replace Pure Origin
From February 2023, Source Fashion will replace Pure Origin as part of a brand evolution reflecting a new vision for sustainable, ethical, and inspirational material and textile sourcing.
Pure London Welcomes 28 Polish Brands to their International Programme
Pure London, the UK's leading trade fashion buying event taking place at Olympia, London from the 17th – 19th July 2022, offers an extensive international programme showcasing fashion collections from over 30 countries including 28 brands from Poland.
Global Community of Designers, Fashion Enthusiasts Thriving on FashWire
The most talked about fashion hotspot today is not the runways of Paris or Milan, it’s the virtual fashion world of FashWire. Over 400 contemporary brands from all over the world are part of the FashWire community, using the app as a discovery platform and market research tool. By swiping left or right, consumers deliver instant feedback to brands about what products they would be most likely to purchase and find the most appealing. FashWire’s mobile experience gamifies the feedback loop directly to designers. Consumers are also able to discover new brands, shop the latest fashion trends and upload their style inspirations with the app’s social integration tools such as liking, posting, swiping and sharing.
4 Killer Ideas To Market Your Sustainable Fashion Brand
The fashion industry's growth rate is gradually stabilizing, indicating a swift recovery after the COVID-19 pandemic. But just like all other industries, nothing remains the same going into the post-pandemic future.
Sustainable clothing brands: How sustainable is BRAX?
Due to the need to protect the environment, there is an increase in the sustainable approach in product manufacturing. The objective is to reduce carbon emissions which are the leading cause of climate change. Oil and the apparel industry are the most significant contributors to environmental degradation. However, the latter is making efforts to make the world a better place as brands switch to sustainable clothing.
Sustainable brand Emma Bruschi was presented at Mercedes-Benz Fashion Week Russia
A new short fashion film, premiering on the opening day of Mercedes-Benz Fashion Week Russia on April 20 spotlights French talent Emma Bruschi through an exclusive insight to her creative process, and the sustainably-minded craftsmanship that makes her collections unique. This showcase during MBFW Russia is part of Bruschi’s grant, having been recognised by Mercedes-Benz and Fashion Open Studio for her sustainable practice as the best in show during the mentorship programme at the 35th International Festival of Fashion, Photography and Fashion Accessories in Hyères. Bruschi also won the Chanel Métiers d'art 19M Prize.
FASCINATE project selected 10 frontrunners in internationalization and sustainability experience
10 companies were selected as the frontrunners considering their internationalization and sustainability experience, especially in markets outside EU, from the four countries represented in the Fascinate partnership: Bulgaria, Denmark, Portugal and Spain.
How to start a clothing brand?
So many people are into fashion and clothing. Many of them want to start a clothing brand but where do you start? There is this notion that starting a clothing brand is very difficult. Well, it is difficult, but it is not impossible. Mostly if you are passionate about making clothes and know the way to market works, you have the chance of building a successful business. A clothing brand needs just as much attention as any other business. You need to master a unique edge in cloth creation, marketing, manufacturing, and advertisement, among other things.
The Top 10 Ethical and Sustainable Brands That Give Back to Charity and Community
Top brands have an ethical responsibility of giving back to the community. Many people regard the fashion industry as superficial and one that does not care for the environment and third-world countries. Other sectors are seen doing a lot in charity and taking part in community projects
Collection Premiére Moscow will be held at the Expocentre Fairgrounds
The organizer of the largest business exhibition platform in Russia, Eastern Europe, and Central Asia CPM - Collection Première Moscow - Messe Düsseldorf Moscow OOO - announced the details of the forthcoming event. By longstanding tradition it is opening the business season of the fashion industry in Moscow at the Expocentre Fairgrounds. February 22-25, 2021 the manufacturers of designer clothes, fashion lingerie, and accessories will present their new Fall-Winter 2021/2022 collections to buyers from Russia.
International Fashion Futurum forum: Experts from 24 countries discussed the future of fashion
International Fashion Futurum Forum took place on December 11 and discussed "What is the future of independent fashion brands in post-COVID reality: cultural codes and business opportunities." The Forum was attended by 74 speakers from 24 countries.
90's Brands That Are Back in a Big Way
Fashion trends come and go, and brands are no different. What might've been popular in the 90s might not see the light of day again or it might just make a comeback 15 to 20 years later, like some of our favorite brands did from when we were kids. Millennials, get ready to love some of your favorite childhood brands all over again, from Adidas and Juicy Couture to Champion and Guess. Take a look at five '90s brands that are back in a big way.
s’elections moscow 2020 presented collections for Spring/Summer 2021
On September 16th, the new international business platform for the fashion industry “s’elections moscow 2020”, made its successful start on the premise of New Fashion Hall Main Stage in Moscow. The platform has a gallery of show rooms for fashion brands presenting their collections for Spring/Summer 2021.
Day of Moscow-based brands has opened Global Talents Digital
Day of Moscow-based brands under the Global Talents Digital initiative has already got 600,000+ views in VK, Russia’s and the CIS’s major social media (https://vk.com/mbfwrussia). Global Talents Digital is also being streamed at 100+ media portals and social media. Shows and presentations delivered by designers from 34 countries and areas of the world are being covered by the largest Russian and international publications, concept stores, showrooms, and others. Global Talents Digital participants present top regional fashion weeks from Moscow-based Mercedes-Benz Fashion Week Russia to Rakuten Fashion Week TOKYO.
How to Start a Streetwear Brand: 3 Ways to Build Your Business
"Streetwear is about culture. It's not about clothing." This is what wearers of the style said when asked to define streetwear. However, this explains what streetwear is about more than it explains what the style actually is. Maybe you know streetwear when you see it— large hoodies or t-shirts, baseball caps, and ripped jeans.
Apparel supply chains must reset for the future, says GlobalData
Fashion brands, producers and retailers in key consumer markets across Europe and North America are fighting for survival. Stores are closed, sales have slumped, inventories are mounting, staff are being laid off or furloughed, executives are taking pay cuts, dividends have been suspended, and companies are taking steps to shore up their liquidity. For many, the response has also been to abandon or scale-back orders, and delay – or even cancel – payments to vendors. The knock-on consequences are factory closures and the dismissal of millions of workers in some of the poorest countries in the world.
How the coronavirus changes fashion brand and supplier communication
Technology is now taking a front seat in communication between clothing brands and their suppliers, since the coronavirus (COVID-19) pandemic is putting a stop to all non-essential travel. Michelle Russell, Apparel Correspondent for GlobalData, says: “Buyers are now having to rethink how they work with manufacturers on orders and product design.”
4 of the Best Nike Shoes and Sneakers for Men
There are many different options to choose from when it comes to buying shoes. Here is our list of the best Nike shoes for men.
Brioni "Essential" collection starring Christian Slater
Brioni introduces ‘Essential’, a collection of iconic menswear items embodying the brand’s effortless Roman style.
Pantone Introduces 315 New Colors, New Digital Solutions for Fashion, Home, Interiors
Pantone has just introduced 315 new colors and supporting digital solutions to the Pantone Fashion, Home + Interiors Color system.
Ravazzolo Spring/Summer 2020 collection
Ravazzolo presented their latest collection for Spring/Summer 2020. The Italian brand once again showed a collection with unique garments.
TINTEX at Premiere Vision presents "Teaming up is the responsible way forward"
Thanks to its renown expertise, premium collaborations with some of the most influential fashion brands and an array of international awards, Jersey manufacturer TINTEX has established itself as a global leader in smart innovation. The commitment to support brands in creating responsible collections is interwoven into his motto Naturally Advanced.
Manteco presents The Manteco System: the integrated sustainable network making fashion circular
World leading textile manufacturer Manteco presents its sustainable path for a better future: The Manteco System. A strategy and a vision shaping the company’s sustainable imprint since 1943. The system consists in the development and engineering of a production network involving 100 partner-companies from the whole supply chain within 10 km of Manteco HQs in Prato, Italy; “We all team up responsibly to create premium collection based on transparent , traceable circular economy practices,” comments Matteo Mantellassi, co-CEO of Manteco.
Ways Women Should Go For End Of The Season Sales And Bargain Fashion Shopping
The end-of-season sales play a very significant role for women who want to upgrade their wardrobe. These are the go-to places for them if they wish to buy a new pair of stocking or an extra pair of jeans. Help by the major brands at the best times these are the places to get useful fashion items and accessories from the most trusted brand for just a fraction of the original price. This is the place where women can splurge on different items of their choice. A thing that most of the women cannot do otherwise at other times in other stores.
M. J. Bale with a partnership with Tasmanian Merino wool-growing farm - Kingston
As part of the agreement, which includes the exclusive supply of Kingston superfine 16-micron Merino wool for the brand’s single-source suits, blazers and ties, M.J. Bale and Kingston owner Simon Cameron have committed to a series of initiatives including the reduction of livestock methane emissions, regenerative agriculture practices and biodiversity preservation.
Fashion Brand Marketing Strategies Every Business Should Adapt
The fashion industry is one of the largest and most prominent in the world. Fashion brands are also quite innovative when it comes to marketing campaigns. But the strategies used by these brands are not exclusive to fashion. These approaches are also applicable to any business, especially those that primarily operates online. Let us take a look at the successful strategies employed by fashion brands and why every business should consider adapting them to their marketing plan.
Manuel Ritz Spring/Summer 2020 collection
Manuel Ritz's journey continues in Morocco, the place from which the brand takes inspiration for the 2020 spring summer collection. An exciting journey through the streets of Marrakech and the arid lands of the surrounding desert, among the colors of the souk of Medina and the charming courtyards of the riads.
The Growing Brand Crisis of Private Label Products
As stated in the Winsight Grocery Business article Private Label Growth Outshines National Brands, “Dollar volume of private label in the mass retail channel grew 41% over the past five years compared to a gain of only 7.4% for national brands, according to a report from the Private Label Manufacturers Association (PLMA) based on Nielsen data.”
How to Reach The Top with White Label Products
If you’ve been reading blogs, then you already know how White Label works and how you can use it to smash competition. But there is so much more to White Label than just being an alternative branding method to beating the competitor.
Make Your E-Commerce Brand Stand Out
Do you have a brand but not so sure how to get it out there to the online market? We’ve collected some vital tips to help you carve out your spot in the e-commerce world and have your brand become a sensation for consumers. Take out the notepad and be sure to remember the advice that really sticks to you (as they could be the idea you were looking for this whole time). You won’t be quizzed on this material, but I’ve heard somewhere that writing down information drastically improves retention rate. Let’s begin!
Special Guest Stefano Pilati presented "Random Identities" collection at Pitti Uomo 97
Random Identities, the first independent venture by Stefano Pilati, will be Special Guest of Pitti Uomo 97 (7-10 January 2020). The collection which was unveiled for the first time by the designer in 2017, will be the protagonist of a special event in Florence on Thursday, January 9th.
Trussardi restarts from the Beautiful Minds
Trussardi restarts from the Beautiful Minds. A multi-level collaboration focused on selected talents revolving around fashion and lifestyle. Artistic minds, passionate about the brand of the greyhound’s pret-a-vivre, merge their unique style with the Trussardi’s DNA. The first appointment is the presentation of the Fall/Winter 2020-21 collection conceived and created by Giorgio Di Salvo, Creative Director of the cult brand United Standard.
Canali will present Fall/Winter 2020 collection at Pitti Uomo 97
The Odeon Cinema in Florence hosts the premiere of Canali’s new collection architecture launching this upcoming fall. Our emblematic brand values: sartorial expertise, innovation, and attention to detail; unfold in a product offer trio that encompasses distinct, contemporary lifestyles.
How Can the Fashion Industry Become More Sustainable?
If you just got a new pair of comfortable moto boots for walking, then you’ve surely done some research in the meantime. As you’ve probably noticed, there are so many items, styles, and types of products that you can choose from, given that this is such a versatile industry. However, it’s the magnitude of fashion as a whole that makes it such a polluting segment of our commerce.
Bottega Veneta, one of the top brands for 2020
Bottega Veneta is not a new name in the fashion industry. The brand was founded in 1966. However, it's definitely one of the hottest labels around right now. There is a buzz around the design talent of Daniel Lee who has brought a new vitality to the top quality Italian fashion house. This is a brand that is especially famous for its Bottega Veneta bags and other accessories. However, it has to be said that it's latest clothing ranges are also extremely impressive.
The Boom Of Ecological Fashion: Current Fashion Brand Strategies
In August of this year, the pillars of the elite world fashion concluded the so-called Fashion Pact. Although this agreement does not carry any legal force, when industry giants represented by Chanel, Ralph Lauren and Prada, and 28 other companies begin to take measures to fight against global warming, this means that everything got pretty serious. This pact shows serious changes both in the priorities of the worldwide industry, but also in fashion trends for the coming decades.
Manual vs Electric: Which Razor Gives the Best Shave?
Don't know if manual or electric razors are better? Join the cluck. Take a look at which razor really gives the best shave!
WOOLRICH celebrates 190th anniversary with special installation at Pitti Uomo 97
In honour of the brand’s 190th year, Woolrich returns to Pitti Uomo 97 with The Ultimate Woolrich Experience at La Dogana in Florence. Three installation rooms will provide a unique, immersive experience exploring the multifaceted Woolrich universe and premiering the Woolrich Arctic Capsule, a tribute to the evolution of the original Arctic Parka.
Brioni celebrates 75th anniversary at Pitti Uomo 97
Pitti Immagine invites Brioni to celebrate its 75th anniversary with a special presentation to be held in Florence during the opening day of Pitti Immagine Uomo 97 on January 7th 2020.
Sumissura presents a customized approach to fashion
Since first being opened in 2013, Sumissura has managed to become an e-commerce leader for tailored clothing. The brand's approach to fashion is one that pursues a variety of customization options, aiming to provide women with garment pieces that fit them perfectly.
Vasyl Lomachenko is the first ambassador of Billionaire
The luxury brand for men, BILLIONAIRE, known for its eccentric and sophisticated style and impeccable Made in Italy craftsmanship, announces a new, exciting collaboration. The two-time Olympic champion of Light Weights, as well as superstar of contemporary boxing, Vasyl’ Lomachenko is the first Ambassador of the Brand.
Find your ideal Skmei watches with our buying guide
Do you have a whole collection of watches of different brands and ranges? Then don’t forget to include Skmei watches. This Chinese brand comes in different variety like digital sport watches, functions watches, kid watches, diving and heart rate watches and more. Moreover, the watches are affordable and appealing. So, if your collection is missing it then you must buy a Skmei watch now. However, you will get a bewildering experience while choosing from so many timepieces available. You will find watches that cost you a few dollars to the watches that are too expensive to buy. Which one to buy?
Luigi Bianchi Mantova Autumn/Winter 2019-2020 collection
Historic brand, created at the same time as the Company, Luigi Bianchi Mantova fully expresses the sartorial taste of Made in Italy, constant stylist research and exclusivity.
Tagliatore Fall/Winter 2019-2020 collection
Thinking about the future while looking at the past. The sartorial expression that acts as a sumptuous celebration of fabrics and cuts, perceptions and elements in a complete balance between tradition and innovation.
Over 56 000 visitors came to seek inspiration and innovation at the September 2019 edition of Premiere Vision Paris
The September 2019 edition of Premiere Vision Paris, the leading professional show for the creative fashion industry, was held from 17 to 19 September in Paris Nord Villepinte. The event, dedicated to the autumn-winter 2020-21 collections, welcomed 56,154 visitors from across the globe.
Great creative energy, co-labs, significant guests and brand mix are White Milano's winning assets
WHITE Milano keeps achieving outstanding results. The Tradeshow closes its September edition with 27.934 visitors (3% more than in September 2018). The buyers have increased by 2%, foreign buyers have reached 9%, while Italy has dropped by 1%.
Cesare Attolini Fall/Winter 2019-2020 collection
The unique value of each Cesare Attolini garment lies in a series of meaningful details. Each garment is made entirely by hand in the Casalnuovo tailor’s shop, on the outskirts of Naples. It takes 25 to 30 hours to make a suit.
Review of the 33rd Collection Premiere Moscow
With stable results, the 33rd edition of CPM – Collection Premiere Moscow drew to a successful close on 6 September 2019. Around 1,300 brands from 30 countries exhibited their collections for the spring/summer 2020 season in 16 halls of the Expocentre exhibition grounds. As always, CPM attracted a highly professional audience of buyers and experts to Moscow: around 21,300 professional visitors from 50 countries with a focus on Europe and South Asia.
Munich Fabric Start awards - 7th Hightex Award
The winners of the 7th HighTex Award have been announced. Given the large number of competitive new products from international fabric producers, it was no easy task for the expert jury consisting of Philip Langer, Iris Schlomski, Christoph Hornung, Alex Vogt, Simon Angel and Jo Baumgartner to reach an unanimous decision.
Everything you Need to Know when Purchasing a Kids Backpack for School
During the last century, backpacks have come a long way. According to an NPR timeline, kids used to carry their books with leather straps. Also, bags made explicitly for papers did not exist until the mid-1970s. Nowadays, with the jump to electronics and laptops, students do not have to carry textbooks. However, backpacks are regarded as a requirement, and summer’s back-to-school sales offer prime shopping opportunities for backpacks. This comprehensive guide will help you find the best features in selecting brands and styles for your elementary, middle, or high school student.
Ravazzolo Fall/Winter 2019-2020 collection
The Italian brand Ravazzolo presented its Autumn/Winter 2019-2020 collection. One collection full of colours of fall - brown, beige, grey, orange and burgundy.
Dutch brand Joe Merino has unveiled a classic summer t-shirt in 100% ultrafine Merino wool
The Joe T is a classic summer T-shirt that has been recreated this season with 100% ultrafine Merino wool making it the perfect go-to for summer.
What happened with the see-now buy-now trend?
Several years after it was introduced by Burberry, see-now buy-now is still far from becoming an industry standard. Even though brands take other steps to offer more collections rather than just two a year, not all seem to see the benefits of this.
How To Properly Care For Men's Dress Shirts
Button-down shirts – or dress shirts – are a staple item in every man's wardrobe. Great for the office, job interviews, formal events, or impressing on a first date, dress shirts should be well taken care of to ensure they stay fresh and last as long as possible. These shirts are often a representation of our character at the workplace and display how professional we really are.
Premiere Vision Paris show close in line with market changes to better support the industry
Two times a year, for three days, the 6 major industries supplying materials and services to the global fashion industry (yarns, fabrics, leathers, designs, accessories and manufacturing) meet the world's creative brands at Premiere Vision Paris to help them prepare their collections.
Ralph Lauren awarded honorary knighthood
Lauren was presented with the honorary knighthood insignia by Prince Charles in a private ceremony. His official title, now, is Honorary Knight Commander of the Most Excellent Order of the British Empire (KBE).
Cantarelli presented "Under The Tuscan Rainbow" collection
The Italian Historical Fashion Brand organized a glamorous Fashion Runway and Awarding Ceremony “UNDER THE TUSCAN RAINBOW” on 12.06.2019. Top designers from Russia presented their collections at Cantarelli Fashion Week on 12.06.2019. Russian designers will produce their collections in Tuscan tailors and factories. Cantarelli’s goal is to attract world markets for Made In Italy products. Over 200 Industry experts from over 30 countries attended the event.
Pitti Immagine Uomo 96 - Final figures
Pitti Uomo is confirmed as a global crossroads for trends, new ideas and the launches of innovative men's fashion and lifestyle projects 30,000 visitors in total and over 18,500 buyers from 100 foreign countries for an edition dominated by tremendous energy and optimism in a difficult year for international trade. Good performances and growth for some important markets like France, Turkey, Hong Kong, Belgium and Russia; a slight drop in numbers for China, Germany, Spain, Japan and in Italian buyers.
Guest Designer at Pitti Immagine Uomo 96 - Givenchy
Givenchy wase the Guest Designer at Pitti Immagine Uomo 96. Clare Waight Keller – the British designer and artistic director of the LVMH group maison since spring 2017- presented the new menswear collection from the brand that is an icon of French elegance with a special event.
Guest Nation - China at Pitti Uomo 96
The most promising names on the new creative Chinese scene will be the protagonists in Florence with the GUEST NATION special project, promoted by the Fondazione Pitti Immagine Discovery in collaboration with Shanghai Fashion Week on the occasion of Pitti Immagine Uomo 96.
The time is now - the ethical fashion at Pitti Uomo 96
The Istituto Europeo di Design (IED) together with Detox - CID and Greenpeace Italia will present five eco-friendly collections during Pitti Immagine Uomo 96. Following the launch of The Time is Now! in January 2019, the project has reached the final phase: the collections will be presented on Tuesday 11 June in the Corte-Courtyard areas of the Palazzina Reale in Florence.
St James's played host to a series of fashion shows as Jermyn Street
As the capital plays host to London Fashion Week Men’s St James’s will be at the heart of the celebration of elegance, creativity and style as Jermyn Street is transformed into an open-air catwalk for the day.
Armani Exchange with a debut at Pitti Uomo 96
The Armani Exchange line debuts at Pitti Uomo. "In 1991, I had an idea and I called it A|X. Looking at the reality of streetwear, before it became just another fad, I created metropolitan garments that were functional and affordable for younger generations or for individuals with a young mindset.
Drumohr with a debut at Pitti Uomo
Drumohr, the historic brand founded in 1770 in Dumfries in the Scottish Highlands, which today is totally Made in Italy and recognized for the design of its garments, the extremely high quality of its materials, and the elegance of its collections, renews its presence at this edition of Pitti Immagine Uomo, but in a completely new and central space on the Top Floor.
The best sneaker designs of all time
Who can deny that sneakers have the best appeal compared to all other footwear? Take for instance the color, the packaging design, and the style; all make it the preferred choice for shoe lovers. But what makes this part of footwear stand out among many? Previously, sneakers have been used as a mark of culture and a reflection of context. You could tell one’s tribe by the kind of sneaker they wore. The kind of a sneaker design you wear; whether the Air Max 90, the Yeezy Boost, or the Nike vapor Max will tell what you treasure.
Let’s Face It, You Need Better Underwear
Having underwear that fits, is comfortable, and looks good is essential. How do you know what underwear is right for you? Do you prefer boxers or briefs? There are many factors to take into consideration when choosing the right kind of underwear for your body.
MSGM celebrates ten years anniversary at Pitti Uomo 96
On the occasion of Pitti Immagine Uomo 96 MSGM, the brand founded in 2009 by Massimo Giorgetti returns to Florence as a Pitti Special Anniversary to celebrate its first ten years. On Thursday 13 June 2019, in a yet-to-be-revealed location, a fashion show will be staged to present the MSGM Spring-Summer 2020 Collection.
Kids’ Fashion With A Cause: Ethical Style For The Small Set
Because our kids are constantly growing, it’s easy to get sucked into the world of fast fashion when we dress them. After all, the outfits are current, inexpensive, and it’s easy to toss them when the kids outgrow or ruin them. Realistically speaking, though, the fact that children are likely to outgrow their clothing quickly means it’s even more important that we prioritize high-quality items that will survive as hand-me-downs or for resale. So how do you keep your kids looking sharp while choosing ethical brands?
The theme of the Pitti Immagine summer trade shows is THE PITTI SPECIAL CLICK
Every six months at the Pitti Immagine fashion events there's something special going on. A spark that makes an always different alchemy, an energetic and emotional click that is difficult to contain.
A short novel of Men's Fashion
On the occasion of Pitti Uomo n.96 (Florence, 11-14 June 2019), the Fondazione Pitti Immagine Discovery presents ROMANZO BREVE DI MODA MASCHILE – A SHORT NOVEL ON MEN’S FASHION, an exhibit showcasing thirty years of menswear from 1989 to the present as seen through the eyes of Pitti Uomo.
A new future for smart innovation through research, knowledge and expertise
Since 1931, Bemberg™ is a new material definition for responsible luxury. The one for cool exquisite comfort, whose smart heritage is born in a circular economy. Made by Asahi Kasei, the company is the sole maker of this one-of-a-kind, matchless, high-tech natural material, with a unique and precious touch and feel.
Clare Waight Keller is Guest Designer at Pitti Immagine Uomo 96
Givenchy will be the Guest Designer at Pitti Immagine Uomo no. 96 (Florence, 11-14 June 2019). Clare Waight Keller – the British designer and artistic director of the LVMH group maison since spring 2017- will present the new menswear collection from the brand that is an icon of French elegance with a special event scheduled for June 12th 2019.
Jacquemus menswear line with wool
Just when we thought the Spring 2019 men’s season had drawn to a timely close, Jacquemus tempted a select crop of editors and friends down the winding roads of the Calanques (those majestic limestone inlets) that led to a pristine beachfront runway show.
Why Do People Buy Brand Clothes?
Knowing consumer behaviour will help you offer the right products to the right customers.
The creative director of Chanel - Karl Lagerfeld passed away
The German designer, who was the creative director for Chanel and Fendi, was one of the industry's most prolific figures and worked up until his death.
Create your own personal style with Pelikamo
Pelikamo's aim is to create the best possible product. They make clothes and offer timeless essentials that will be yours for years. The brand offer a large business and casual ready-to-wear collection as well as tailoring services to meet all of your needs.
ROICA™ Premium Stretch Innovations for the Modern Wardrobe at ISPO Brandnew Village
A powerful range of products able to combine premium advanced stretch performances, developed to satisfy contemporary consumer’s expectations, and displaying at the same time smart and innovative values. Join leading sports, activewear and athleisurewear brands from around the globe at ISPO Brandnew Village, and be sure to visit the ROICA™ booth, to live a unique experience to discover more on their responsible approach. Expertise in understanding the importance of fusing together fashion and sportswear drove to the creation of “The Modern Wardrobe”, a specific area where ROICA™ exhibits solutions that are leading the way toward smart change.
How to judge the quality of leather belts for men
A leather belt can make or break a man’s outfit. Once you’ve identified the style, width, pattern and grain you’re after for your leather belt, it is important to assess the quality of your product. But how to judge the quality of leather belts for men? There are several criteria: the maison that produces them, of course, but also the quality of the leather itself, the quality of the buckle and the stitching work. Duret Paris offer a wide variety of leather belts for men which pass those tests with flying colours.
Franklin Eugene Men's Fall/Winter 2019/2020 collection
FRANKLIN EUGENE ICON is a men’s Fall/Winter 2019/2020 clothing array inspired by the parts of the human spirit that turn ordinary people in to icons leading to iconic moments.
Montblanc Reconnects Through Nature at SIHH
Walking into the Montblanc area at the Salon International de la Haute Horlogerie is like stepping outdoors, taking a stroll through luscious greenery and breathtaking mountain vistas and valleys. Against this natural backdrop, Montblanc introduces its latest watchmaking collections including TimeWalker, Star Legacy, Heritage and the new 1858 timepieces inspired by the legendary professional Minerva watches from the 1920s and 1930s conceived for military use and exploration. The design of the booth combines natural wood, plants and rock evoking the beauty of mountain landscapes and bringing visitors closer to nature.
Munich Fabric Start takes a share in the new heritage
Following intense networking and jointly realised projects we bring together what belongs together: MUNICH FABRIC START Exhibitions GmbH now takes a share in New Heritage – the Festival for Timeless Fashion – held once a year in Munich and D?sseldorf since 2017. The organisers of the trade fairs are now complementing each other to continue the successful course already charted.
4 Innovative Ways To Give Your Fashion Brand Marketing An Update
Looking to kick off the new year with an impactful and exciting new marketing drive? There are a number of ways you can make sure your brand stands out from the crowd, but equally a number of easy mistakes to make. The key is finding a strategy that balances your resources with an initiative that has the realistic outcomes you want.
Patrick Dempsey becomes a business partner in Italian luxury men’s brand KA/NOA
Luxury men’s slow wear brand, KA/NOA announced today in Florence, Italy, that well-known actor and racing driver Patrick Dempsey is joining the company as a business partner. Founded in 2017 by Italian born Bruno Grande, KA/NOA is a fast-developing men’s brand that is 100% Made in Italy, from the yarn to the label, and a personal project initiated by Bruno Grande and his wife Valerie.
Brooks Brothers 200th Anniversary Show
2018 marks a milestone in the history of Brooks Brothers — their 200th anniversary. As the first of our celebrations over the coming year, they are proud to be part of Pitti Immagine Uomo, the internationally acclaimed event spotlighting the best in men’s apparel and accessories, in Florence, Italy. In an exclusive runway show, tradition and innovation came together as they presented men's and women's iconic classics inventively styled.
Freelance Fashion Design: Simple Solutions to Complex Problems (Apparelmark)
The company Apparelmark Inc. has developed a "full package" program that allows anyone who wants to start a fashion brand do so with relative ease, flexibility and affordability.
There is no improvement without due attention to sustainability
The brand has been able to get the signs of the market change all along, so that it can guarantee the full respect of all eco-toxicological parameters requested by national and international regulations. In November 2017 Maglificio Maggia received the significant certification by Associazione Tessile & Salute. Traceability and Safety in Maglificio Maggia are at the service of a never-changing business philosophy: to operate within the law in order to create innovative, unique and sustainable fabrics.
Rules That Every Fashion Brand Should Follow On Instagram
Social media was designed as a platform for public and collective interaction between individuals to share and receive information. Today, there are many social media applications and platforms available for all forms of interaction. Social media platforms can be differentiated with their type and use. For example, we have Facebook for chatting and keeping up with connections, LinkedIn for networking; Twitter and Tumbler for microblogging; Periscope, YouTube and Vimeo for video sharing; and Instagram, Snapchat, Pinterest for picture sharing.
Rhys Pickering - one of the most famous Instagram models
Rhys Pickering is an English YouTuber and male model. Scouted in Switzerland during his gap year from university. By 2015, Pickering achieved "top 50 model" status very quickly, shooting with highly respected photographers and working with international brands.
Isabel Marant Fall/Winter 2018-2019 collection
Isabel works her unique combos in a style that’s wraps up the raw and the retro, the wild and the free. For men.
ILUNA Group with ROICA™ by Asahi Kasei Winner of the Interfeel’ Award 2018 in the Sustainability category @ Interfiliere Shanghai
In line with the powerful global trend towards smarter fashion solutions, Iluna Group launches its Embroidery Division. Specialists in lace since 1985, the new Embroidery Division offers a complete and innovative product match in line with the modern expectations of brands and retailers.
5 Things a Girl Should Splurge on to Always Look Her Best
It’s natural for any person to want to look stunning. However, many people today think that to achieve this they have to pay a fortune for designer clothes, organic foods, gym memberships, etc. The truth is that there are only a few things a girl should splurge on. Choose them wisely and you’ll look amazing even when living on a tight budget.
For Premiere Vision Paris, SEAQUAL™ brings together great creativity and eco-responsibility
Recognized by its peers for its innovative environmental approach, 5 fabrics made from its fibers are exhibited on the brand new "Smart Materials" zone created within the Smart Square space at Premiere Vision Paris, an area dedicated to responsible creation.
Strong Demonstration of a future-oriented textile community at Munich Fabric Start
For three days MUNICH FABRIC START was the centre of the textile and clothing industry. Just over 20,000 visitors – designers, product managers and buyers of international brands and companies - came to Munich. The event also reached the record level of 1,050 exhibitors. Overall, the organisers can look back on a constant result based on last year’s comparable figures.
Made With Respect opens a new era in the world of sustainability
In 2018, it is clear that “sustainable fashion” is not just a futuristic concept, but today’s necessity. The environmental pollution is more and more concerning every year, causing numerous humanitarian and environmental issues all over the world. It is now time for industry professionals and consumers to hear the wake up call and simply slow down.
The World’s Top Brands And Their Famous Clientele
Some of the world’s most famous brands and companies have long shown their wares to us from larger-than-life billboards and glossy magazine pages. The real publicity, however, that many of the biggest fashion houses have earned has in fact come from the celebrity names who have worn their items.
Swarovski launched fall/winter 2019/2020 innovations at Munich Fabric Start
I visited Munich Fabric Start from 4th to 6th September and passed by the booth of Swarovski, sparkling again with its amazing crystals. Swarovski presented its innovations for Fall/Winter 2019/2020 there in help of all fashion designers and brands, who care for shining details.
Tintex, ReVerso and CLASS are waiting for you at Premiere Vision
On September 19-21 fashionistas from around the world will arrive in Paris to attend Premiere Vision to get inspired, source new materials, research manufacturers and attend trend seminars, conferences and workshops led by international experts. For the third year, the Smart Square, an informative and visionary space dedicated to information and discussions, where exhibitors, designers, buyers and fashion brands can experience responsible values and innovations in the fashion industry, will again highlight a fantastic new range of responsibly made materials that inspire creativity.
Birth of a Brand: Maison Miseon
I decided to get back out there at the age of 54 and after having only always looked after my family as a mother and wife. I didn’t want to give up either my job or my family, but it is not possible to take care of everything at the same time. The line of the brand Maison Miseon is a mix between the oriental philosophy and the excellent Italian craftsmanship, it is intended to be essential and sporty and elegant at the same time. The clothing items fit people of any age, with a strong personality and they can be worn both during the working day and in the evening for having good time. I pay a lot of attention to the quality of the materials, which are mainly natural, I care of the details and the satisfaction of my clients.
Ravazollo Fall/Winter 2018 collection
Elective affinities are expressed in various ways: Ravazzolo - excellence in the world of suits and coats - meets Nardini - excellence in the production of distilled spirits.
Lanificio Comero Flexo collection
Woolen mill Comero Biella Italy is specialises in the production of classic fabrics for menswear as well as womenswear. High end products, easily renewed from collection to collection with fine fibres and high performance stretch fabrics which maintain the appeal of timeless Italian style. Comero collections are entirely produced in our Gattinara mill situated between the plains of Novara and Vercelli, closely linked to the Biella area. These wool and fabric manufacturing areas boast centuries of tradition and are the place where the passion in their family business has matured artisan experience, research and technological innovation in order to transform the finest fibres into fabrics that speak of the style and quality of the “made in Italy” brand.
The ethical brands that you can see at Who is Next
Discover the selection of ethical, and kind to the environment brands. Each of them in their own way contributes to the development of fashion towards sustainable development.
Wardrobe of the Future - a collaboration of FashNerd and Munich Fabric Start
Predictions of fashion usually focus on the next season, but this coming September 2018, FashNerd.com will be creating a unique experience in collaboration with Munich Fabric Start, to further strengthen the fashion technology presence at the Keyhouse.
What is the future of fashion? We will buy less and better quality
Aggressive fashion - Those were the words Mary Sue used to describe her vision for the Ashbury Skies website. My heart started beating and shouting YES! Here is the thing- safe, tasteful, fashion is beautiful and it serves a roll in a complete wardrobe. But it’s not what makes your heart beat. Bold, standout fashion- that gets us excited. We had both worked for major retailers and have made lasting connections that helped us make our vision a reality- a collection that keeps fashion fun. If you’d like safe & practical, go to a department store or some other mega online retailer. If you want to smile every time you open your closet doors, then AshburySkies is your new favorite spot online.
Fashion Influencers - the victims of the Big Brands
Nowadays, the word Influencer is associated with a person who has the power to influence the decision of others to impulsively buy a product.
The Awesomeness that is Acne Studio at Paris Men's Fashion Week
The Acne Studio show had all the ingredients of a minimalist approach to vibrant colours and design elements that gel together in strikingly cool ways. With a palette of soft muted hues to saturated tones that add warmth and depth to classic silhouettes.
How Namacheko Turned Heads at Paris Men's Fashion Week
With all the glitz and glamour at Paris Fashion Week Namacheko added a unique flavour that was reflected in the head turning ensembles of the Swedish/ Kurdish label. Launched by brother and sister duo- Dilan and Lezan Lurr, the brand has come a long way since its humble beginnings in 2017.
Raf Simons and the Shift of the Style Pendulum at Paris Men's Fashion Week
Ever rebellious – Raf Simons waged a full-fledged war against the current cloud of street-wear styles hovering over the fashion world. In the time where some of the biggest names in luxury fashion are ditching luxury for street and sportswear, none more evident than Louis Vuitton's selection of Virgil Abloh as artistic director earlier this year, Raf vowed to focus on traditional menswear garments, even for new generation.
The Unforgettable Dior Homme Show at Paris Men's Fashion Week
Another highly anticipated show at Paris Men's Fashion Week was the Dior Homme show that many had been looking forward to all week. Not only did the show live up to many high fashion expectations, the collection was a resounding success, then again; how could it not be, as it involved a prince, a talented artist and a double debut. Which in short means, that the House of Dior had in its wings a multitude of talented individuals working together to present a fresh take on the future of fashion from this global powerhouse.
Innovative. Minimalist. Avant Garde. Hed Mayner at Paris Men's Fashion Week
Nothing could be as simple, innovative and with an impactful essence of Avant Garde than Hed Mayner at Paris Men’s Fashion Week for Spring/Summer 2019. A very intense subdued palette set the tone for the dramatic cuts, silhouettes, drapery and more, as the audience watched in amazement. The only visible colour was candy pink and powder blue in various tones and the only print was the pinstripes that were used to the minimum.
Shorts, Suits and Style Inspiration at the Louis Vuitton Show - Paris Men’s Fashion Week
Perhaps one of the highly anticipated shows by far at Paris Men’s Fashion Week Spring/Summer 2019 was the Louis Vuitton show which showcased the work of Louis Vuitton debut designer Virgil Abloh. While the collection as expected was inspired, cohesive and very dissimilar to what Louis Vuitton customers are used to, it did wow the audience for the most part leaving a bitter sweet sentiment on many present. Given the shift of style aesthetic this scribe found an interesting cross-road between classic and artsy which added a new flavour to fashion from the brand.
Reasons for Loving Y Project's Collection at Paris Men's Fashion Week
Glenn Martens of the Parisian brand Y Project showed range and diversity through a collection that was inspired, playful and uplifting. From tailored pieces to unique interpretations of blazer jackets and trench coats, the use of a striking palette having strong neutrals, bright hues of energizing yellow, warm orange and royal purple and blue. Speaking of blue, the eye-catching inclusion of denim in powder blue and indigo adds further energy and life to a collection that is young and carefree.
MOMAD Metropolis in September 2018
MOMAD Metropolis - the International Fashion Trade Show is moving ahead swiftly as regards content for its 6th edition, which takes place from 7 to 9 September at IFEMA - Feria de Madrid, concurrently with MOMAD Shoes, the International Footwear Trade Show.
Cmmn Swdn Officially Opens Paris Men's Fashion Week Spring/Summer 2019
Designers Saif Bakir and Emma Hedlund of Cmmn Swdn made opening night to Paris Men's Fashion Week every bit as memorable as the impact, energy and social awareness the collection had on the audience. Against a background of what looked like the landfills or somewhere in between, where many garments end up as waste and staying true to the hybrid element the brand is known for, the pieces shown couldn't have been any more hybrid than it was. An interesting mix of youthfulness and subculture, a mix of old-world aesthetics and contemporary, tipping the future of fashion vibes that were both edgy and elegantly sleek.
Promaslist - the essential tool to discover and contact French designers and brands
Promaslist.com is the essential tool to discover and contact French designers and brands in men’s fashion to see the collections but it is also a way to follow their presence at trade fairs and showrooms each season and get their contact information and sales points.
How to engage with ethical fashion?
Take a look at three videos, that are the best illustration of the problems and solutions for the fashion industry, presented by Dean Manev, Business Development Director of 303 Tuscans Ethical Fashion, at the conference "Build Your Strong Fashion Brand Through Ethical Values" in Florence last week. The authors of the videos were awarded with the 303 Tuscans Ethical Fashion Award at the ceremony that took place on 13 June at St. Regis Hotel, Florence.
Franklin Eugene with global debut during Milan Fashion Week Men's Spring/Summer 2019
The collection commences with Franklin Eugene Fury, a stunning multi color blazer, and quickly segues to several light and breezy shirts in black and white before making a bold return to color with a nod to WAKANDA. The presentation smoothly shifts gears to several audacious teal and black installations. Next, we have a FRANKLIN EUGENE homecoming of sorts with an abundance of ultra clean black and white colorless silhouettes that magnificently channel the clean lines and affect that remain hallmarks of the brand.
Stefano Chiassai presented Ritmoemotivo
Stefano Chiassai, fashion designer and creative director for international fashion brands, is an untiring collector of clothes and fashion-related materials, a passion that in almost forty years of career has allowed him to put together an archive made up of 15,000 pieces that include garments, accessories and fabrics, turning it into a place for experimentation and contamination of the past, present and future.
Special launch of the Cos Menswear Capsule Collection
During Pitti Uomo 94, the London-based fashion brand COS will present “Soma,” a capsule collection of essential menswear garments characterized by comfort and high-level design. A special event will be held for the launch of the collection in a stunning location in the city involving the participation of the famous British choreographer Wayne McGregor.
The Pitti Immagine Uomo Award 2018 goes to Bagutta
Who knows whether the textiles imprinting of his maternal family or the dash and artistic breadth of his father Gianandrea – one of the tutelary deities of 20th century music – had the upper hand, but it is certain that Pino Gavazzeni had a fortunate entrepreneurial intuition when in 1975 – in the wake of the affirmation of pret-a-porter garments – he created Bagutta which immediately established itself as an international reference point for high quality shirt-making for men and women that was synonymous with creativity and Italian style, dividing itself between its own brand collections and the production of garments for some of the greatest Made in Italy stylists. Now that Pino’s interest is mainly as a shareholder, his son Antonio and nephew Andrea are at the helm of the company, respectively as CEO and president.
Pitti Uomo presents Sebago Shoes
Pitti Uomo sees the arrival of the new Sebago designed in Italy Sebago, an American brand founded in Maine in 1946 and famous worldwide for its Penny Loafers boat shoes, presents its first collection at Pitti Uomo, entirely designed and developed in Turin (after acquisition of the brand by the BasicNet Group).
Benedict Cumberbatch - the new brand ambassador of Jaeger LeCoultre
Jaeger-LeCoultre is very proud to welcome internationally renowned Benedict Cumberbatch as a brand ambassador. He embodies the elegant and active man of today with his integrity as an actor, a family man and someone who dedicates himself with energy to charitable endeavors. Benedict Cumberbatch: “Being a great watchmaking enthusiast I am delighted to be associated with such an outstanding watch manufacture as Jaeger-LeCoultre and to be visiting the Manufacture in the Vall?e de Joux in January.”
Hulu surges past 20 million US subscribers
During the Hulu 18 Presentation at the newly-named Hulu Theater at Madison Square Garden, executives took the stage to reveal the company’s rapid growth, announce multiple original programming and exclusive acquisition deals that expand Hulu’s content offering, and unveil new product and measurement innovations that will bring the future of television to the advertising business.
ITMA - Innovating the World of Textiles
ITMA is the trendsetting textile and garment technology platform where the industry converges every four years to explore fresh ideas, effective solutions and collaborative partnerships for business growth. Organised by ITMA Services, the upcoming ITMA will be held from 20 to 26 June 2019 in Barcelona at Fira De Barcelona, Gran Via.
H&M and Moschino - the next huge collaboration
The big news is finally out. H&M has selected Jeremy Scott and Moschino to create its upcoming haute couture collaboration. Meet the man who can’t wait to dress the world.
A Strategy for Success: How to Market Your New Retail Brand
You will more than likely be up against much competition when launching a new retail company. With so many competitors in the market, you will want to do everything you can to attract customers and increase your brand visibility. Find out how to market your new retail brand.
Tommy Hilfiger announces Lewis Hamilton as global ambassador for Tommy Hilfiger Men's
Tommy Hilfiger, which is owned by PVH Corp. [NYSE: PVH], announces that British Formula One™ racing driver and four-time Formula One™ World Champion Lewis Hamilton will appear as the new global brand ambassador for TOMMY HILFIGER men’s, including HILFIGER COLLECTION, TOMMY HILFIGER TAILORED and TOMMY HILFIGER Menswear, Underwear and Swimwear, starting Spring 2018. The partnership reflects Tommy Hilfiger’s strategic commitment to build on its strong menswear heritage and further drive the global growth of its men’s business, bringing the next generation of fans to the brand.
Gibson London - British Menswear rich in heritage and style
Sixties music and the modernist era helped to define the ethos of theirr brand: honesty, integrity and individuality with a non-conformist approach to what we wear and how we wear it. This can be evidenced in every cloth we use, every lining, every button and every stitch - clothing which has a soul and means more to the wearer than just the sum of its parts.
Revolver Copenhagen brings Scandinavia to Pitti Uomo 94
From Pitti Uomo 94, Revolver Copenhagen Int. Fashion Trade Show will be presenting “Scandinavian Manifesto”, a new space with curated emerging and established Scandinavian brands.
Sustainable menswear by the Australian brand Thought
The first clothing was simple – a capsule collection of men’s shirts and beachwear made of sustainable ramie and hemp. The duo’s honest, down-to-earth personalities and sustainable sourcing was refreshing.
The new artistic director of Berluti is Kris Van Assche
Berluti has announced Kris Van Assche as its new artistic director, succeeding Haider Ackermann, who announced that he is leaving the French fashion house on March 30.
Tom Cridland's 30 Year Guarantee Jackets make sustainable fashion appealing to the consumer
Just being environmentally friendly and ethical is obviously not enough in a market saturated with cheap fast fashion. A 30 Year Guarantee encourages people to hang on to their clothing, whilst emphasising quality and lower cost per wear.
Jeff Lack - celebrities' stylist
Jeff Lack is an editorial, campaign and personal stylist, content creator, media commentator and keynote speaker with over 20 years of experience in the Australian Fashion Industry.
The Importance of Packaging
A product’s packaging communicates many things, from what the product can do for your customers to your company’s values. Some would argue that the packaging is as important as the product itself because it’s a crucial marketing and communication tool for your business. Start thinking about your brand packaging and consider these four factors.
Andre Hamann - German model and digital influencer
German male model Andre Hamann started his modelling career at the age of 23 after being scouted in Vienna, Austria. With his striking looks he’s become one of Germany’s leading models with over one million followers on Instagram. Andre recently created his own clothing line Haze and Glory which focuses on creating high end vintage inspired premium garments.
Breitling takes off into a legendary future
At a red-carpet event at Zurich’s Hallenstadion, Breitling, the innovative Swiss watch brand, celebrated the debut of its new Navitimer 8 collection. Around 600 distinguished guests from the worlds of business, culture, and entertainment, as well as international media and opinion leaders, were welcomed by Breitling’s new global CEO, Georges Kern, who introduced his brand’s next chapter. Special guests included Gregory Breitling, the grandson of Willy Breitling, as well as adventurers Bertrand Piccard and Inge Solheim, members of the Breitling Jet Team and the Patrouille Suisse, French actor Guillaume Canet, and British actor Richard E. Grant, among many others. The event was the European stop on Breitling’s international tour, which debuted in Shanghai in late January and which will move on to New York City at the end of February.
Duarte Spring/Summer 2018 collection
Duarte is a young brand, founded in 2016 in Madrid, which offers, intelligent, authentic and contemporary pieces of clothing for the men’s wardrobe, developed with years of experience in Tailoring that their team possesses.
The Woolmark Company unveiled The Wool Lab Spring/Summer 2019 at Milano Unica
Continuing to inspire and connect designers with the world’s best commercially available Merino wool fabric and yarn manufactures, The Woolmark Company will unveil the latest edition of The Wool Lab at Milano Unica, February 6 - 8.
TINTEX reveals "NATURALLY ADVANCED COTTON" Collection at Premiere Vision, New York
At next Premiere Vision in New York, TINTEX is pleased to announce its complete switch from the use of conventional cotton and the concomitant launch of a new fabric range that is the highest expression of the new generation of cotton: Naturally Advanced Cotton by TINTEX. This new amazing range is able to offer an advanced smart choice of 4 different premium and responsible advanced cotton solutions such as BCI Cotton, ECOTEC® by Marchi & Fildi, GOTS certified organic cotton and Supima. These new fabrics maintain and upgrade the transparent, hi-tech and sustainable organics that are at the heart of the TINTEX DNA. They represent better, smarter ecomaterials with new levels of performance and hi-tech smarts, thanks to a first class expertise in specialist dyeing and finishing techniques, coatings and applications that use the latest research, equipment and processes to deliver it.
Gabriele Passini - contemporary suits for stylish men
In search of contemporary nobility: aristonet The three-piece jacket, trouser and waistcoat suit reworked into a 3P suit with stunning combinations.
Gallery International Fashion Tradeshow
The list of new exhibitors includes bag label Anokhi (stocked by stores including BREUNINGER), authentic woollen sweaters by Fisherman out of Ireland, international fashion by Sarah Pacini (which has its own shops and shop-in-shops worldwide), minimalist scarves, hats and T-shirts by Nebo from Munich, handcrafted shirts by Edward Cooper and contemporary looks by Suncoo from Paris (via Feldges & Heidt). They are complementing the existing portfolio of brands which includes Add, Another Souvenir, D.A.T.E. Sneakers, Des Petit Hauts, Fabiani, Hannes Roether, Inuikii, Kaos, Lucky de Luca, Majestic Filatures, Luis Trenker, Parka London, Tom Kerk and Wool & Co.
Brioni Spring/Summer 2018 advertising campaign with Harvey Keitel
Brioni reveals Harvey Keitel as the testimonial for the Spring/Summer 2018 ‘Tailoring Legends’ advertising campaign.
Franklin Eugene Fall/Winter 2018-2019 collection
Mr. Eugene used Tartan plaid and Houndstooth prints along with a few other bold choices and stayed true to the clean lines and clean affect that are hallmarks of the brand.
Dorian Stefano Tarantini: M1992 and his "Digital Degeneration of Luxury"
This new M1992 path represents a moment of transition, a conscious, mature direction. Dorian Stefano Tarantini, a creative, enthusiastic soul, constantly on the go is here to tell us more. He has given life to one of the most promising brands on the contemporary fashion scene that initially originated as a video-art project. What emerges from this is a complex, talented creative system as well the concept that everything is possible… such as flying a helicopter… don’t you think so? Dorian gave an interview to Pitti Uomo what we can expect from the brand at the exhibition.
4 Ways to Succeed in the Fashion Industry
Whether you're interested in high fashion, retail, design, product-based or a sales consultant role in the fashion industry, there are several key components all successful entrepreneurs should possess. It doesn’t matter if you’re a first-time entrepreneur in the fashion industry or just an old dog wanting to learn some new tricks, these four tips are sure to give you a nudge in the right direction.
Crossing borders in the name of fashion
Fashion is something many people are passionate about. As a result, you will often see people do impressive things in the name of fashion and one of them is to cross one or multiple borders in order to enrich their fashion knowledge and experience.
Blossom Premiere Vision unveils the latest developments, innovative materials and colour trends for Spring/Summer 2019
This 12 and 13 December, the Palais Brongniart in Paris will welcome the 4th edition of the PREMIERE VISION Group’s latest exhibition: BLOSSOM PREMIERE VISION.
Belvest Spring/Summer 2018 collection
Portability is the key word for Belvest: garments designed for everyday life, relaxation and sports, as well as for business travel and work in the global world. A new concept of tailoring, combining the highest quality and formal essentiality of models with awesome fabrics: pure cotton fil coupe patchwork, wool-hemp in “thick&thin” textures, intense and snappy mohair, micro-printed linen-wool-silk, and pure wool in light filtered shades, slightly blurred.
Guest Nation of Pitti Uomo 93 - Finland
The most promising names on Finland’s new fashion scenario will be the stars of the Guest Nation project sponsored by the Fondazione Pitti Immagine Discovery during Pitti Immagine Uomo 93 (Florence, 9-12 January 2018).
Brooks Brothers celebrates 200th partnerships with Pitti Uomo
Brooks Brothers, America’s oldest apparel brand, will celebrate its milestone two hundred year anniversary in 2018. Signature events and activations are planned throughout the year around the world and will begin in January in collaboration with Pitti Immagine Uomo 93 in Florence, Italy.
Dolce and Gabbana Spring/Summer 2018 collection
The Italian fashion house unveiled its spring-summer 2018 men’s collection with a host of familiar faces. Avan Jogia, Brandon Thomas Lee, Luka Sabbat, and more returned to the runway for the brand. Embracing a King of Hearts theme, Dolce & Gabbana’s lineup was once again driven heavily by prints. Bold graphic numbers showcase an eclectic mix of sartorial suiting.
Pieter Petros - bespoke suits with Belgian origin
Working to reach my goal, Pieter Petros have started with what he is most passionate about, i.e., designing suits. These suits are like no other, for the reason them being 100% natural and completely personalised. Which undoubtedly takes the confidence level of the individual a notch higher.
Simon Spurr is the new Creative Director of Eidos
Simon Spurr is back. The acclaimed British designer, credited with modernising menswear tailoring, has been appointed as creative director of Italian menswear brand Eidos — a more modern and affordable sub-label of heritage menswear brand Isaia that was launched in 2013. His first Autumn/Winter 2018 collection for the Neapolitan brand will debut in January.
Brett Johnson Fall/Winter 2017-2018 collection
For Fall/Winter 2017-2018, Brett Johnson journeys to Virginia’s majestic Blue Ridge Mountains, the seat of his family home.
GOTS - Global Organic Textiles Standard
GOTS is comprised of four reputed member organisations, namely OTA (USA), IVN (Germany), Soil Association (UK) and JOCA (Japan), which contribute to the GOTS, together with further international stakeholder organizations and experts, their respective expertise in organic farming and environmentally and socially responsible textile processing.
Sansoni - bespoke Italian shoes
Bearing in mind the desire of the most exigent ones – connoisseurs, experts, style fanatics – Santoni introduces the Fatto a Mano su Misura. A service, not a collection. Santoni’s unique savoir faire, craftsmanship and tradition are at the client’s complete disposal.
Coloro - the most logical, intuitive, universal color system
Coloro decodes color as the human eye sees it. By combining 20 years of scientific research with a 100-years color methodology, they created a truly intuitive color system.
YKK launch The Excella Fin Zipper
YKK’s latest creation, the Excella® Fin zipper, part of the revered Excella® range, introduces an innovative finguard structure of the zipper extends the teeth to the tape, to protect it from friction and rip. The zipper is enhanced with an improved dynamic shape and multifunctional purpose. The newly designed teeth are a size 75, adding crucial support to top quality, ideal for use within all garments, shoes, accessories and luggage.
Class of 2018 by Jacket Required
Another year brings another season. Fresh ideas and exciting developments. Reinvigorated collections, and inaugural brands which bring a necessary new. For the forthcoming season, autumn/winter 2018, premium fashion trade show Jacket Required welcomes its fourteenth edition.
Kiton Fall/Winter 2017-2018 collection
As the symbol of timeless elegance and style, Kiton is the icon of high quality tailoring that combines and exalts innate good taste and a love of beauty. This vocation has become an obsession with quality to which another distinctive ingredient should be added: the renowned motto of the brand: "Plus One".
The British Exhibitors at Premiere Vision Paris September 2017
British Exhibitors at Premiere Vision Paris (Designs) presented their design concepts for 2018/2019. Below you can find a brief presentation of each of them:
How to Choose the Perfect Golf Jacket
Golf jackets are a compulsory part of your golfing kit, especially when playing here in the UK – we never know when the weather will turn nasty on you. There are lots of styles of golf jacket available, each offering benefits that can be useful when on the course. So how do you choose the perfect golf jacket?
Woolmark and Scabal join forces to show the art of traditional craftsmanship
The Woolmark Company and iconic menswear brand SCABAL have once again joined forces, producing a stunning short film saluting the heroes of the handmade, the believers of bespoke and those who handle perfection.
Tommy Hilfiger presented Spring 2018 collection at Pitti Uomo
“We continue to celebrate our menswear collections with engaging, interactive installations that feature our latest designs, as well as the incredible digital innovation taking place in all areas of our business,” said Tommy Hilfiger. “I am very excited to return to Pitti for a second season to present our Spring 2018 Hilfiger Edition collection and take part in the great momentum that the men’s fashion world is experiencing globally.”
Dunhill Fall/Winter 2017-2018 collection
With understated revisions of classic menswear pieces that every man should own. Redefining contemporary British style.
Cupro: The Circular Economy fiber Balancing Beauty with Smarter Sustainable Values
Experience the unique touch and feel of Cupro. Let it move your emotions through the Asahi Kasei responsible culture of smart innovation. Understand about the company commitment to ongoing improvements, with a mission to make smarter, cleaner products and a production focusing on the real innovation journey where “zero emissions” disposal is one of their goal.
New achievements for White Milano: SSHeena special guest with urban catwalk for Milan
WHITE expands its geography within the Tortona Fashion District, with the hub in Tortona 31/Archiproducts and with the venue for special projects and events within Camera Italiana Buyer Moda, which add to the three already existing locations. The timing is extended to four days, in view of the fashion week, so as to converge all the sector’s initiatives in the same period, thanks to MISE. The record number of 532 exhibitors (368 from Italy and 164 from abroad, namely a 6,4% increase), goes to show the key role the trade-fair plays in the womenswear international scene. Ssheena is September’s Special Guest with an Urban Catwalk in the heart of Milan, while Efisio Rocco Marras is the Special Designer, with the new direction undertaken by I’M Isola Marras. Consolidated brands, international ones and cutting-edge labels are the event’s protagonists, comprising a rich calendar of events that has reached over 390 requests for entry, of which 134 from abroad.
Re.Verso by A. Stelloni Collection by Mapel
The result of advanced technology and the passion for noble raw materials and relentless research have always characterized the renowned textile company within the production of high quality fashion fabrics. Due to its continuous evolution, A. Stelloni Collection by Mapel arrives at Premi?re Vision with an important change in terms of its collections’ offers.
ZARA suits collection for Fall/Winter 2017
Zara is one of the largest international fashion companies. It belongs to Inditex, one of the world’s largest distribution groups. The customer is at the heart of their unique business model, which includes design, production, distribution and sales through their extensive retail network.
Benetti Menswear are the Official Tailor to the Football Association of Ireland
It’s Official, Benetti Menswear are now the Official Tailor to the Football Association of Ireland and the Senior Mens International Soccer team. The past months have been an incredible time for Benetti, as an Irish designed brand this partnership is the perfect fit and one they really look forward to working on over the next three years.
Tips for buying a wedding suit by Ed Williams
The Canadian garment industry recognizes and honours it's European roots when it comes to quality, professionalism and work schedules. Here are a few tips that will help make your suit buying experience a whole lot easier.
Xavier Buestel - French male model
Xavier Buestel is a French fashion model. Born on May 13, 1992, Xavier is known for his luxury work with clients such as Coach, Belstaff, and Sandro. A regular face on the catwalk, Xavier has walked for fashion brands, which range from Cerruti 1881 and Paul Smith to Boglioli. The leading model has also appeared in editorials for magazines like Interview and Vogue Netherlands Man.
Janis Ancens - the most famous Latvian in fashion industry
Janis Ancens is a Latvian fashion model. Born on July 25, 1992, Janis has appeared in a number of advertisements. The Latvian model has worked with brands such as Calvin Klein, Dior Homme, Gucci, and Neil Barrett. Janis has also starred in a number of editorials. His print portfolio includes clients such as Dazed & Confused, Man About Town, VMAN, and Num?ro Homme.
Tommy Hilfiger announces the Chainmokers as global brand ambassador for Tommy Hilfiger menswear
Tommy Hilfiger announces Alex Pall and Andrew (Drew) Taggart – globally known as the celebrated pop music duo, The Chainsmokers – will appear as the global brand ambassadors for Tommy Hilfiger menswear, including Hilfiger Edition, Tommy Hilfiger Tailored and Tommy Hilfiger sportswear, beginning Fall 2017. The Grammy award-winning duo brings a modern, youthful twist to the brand’s more than 30-year global menswear legacy.
Cerruti Fall/Winter 2017-2018 collection
Fall/Winter 2017-2018 collection marked the 50th anniversary of Cerruti and its relaunch. We know that Nino Cerruti, is one of the best dressed men in fashion so his brand is well known in using luxury fabrics and clear silhouettes in the collections. When he launched the brand back in 1967, he chose to name it after his grandfather’s textile mill, founded in Biella, Italy, in 1881 - Lanificio Fratelli Cerriti - which he still oversees.
8th season of Fashion Platform Dusseldorf
With 8 fashion shows, about 30 featured labels and over 5.000 guests, PLATFORM FASHION successfully started its 8th season on Areal Boehler from July 21st till July 23rd. Supported by partners such as LEXUS Germany, ASUS and Broich Catering, the fashion show concept offers established brand as well as upcoming talent a unique opportunity to present their latest collections in a high quality manner during the CPD order days.
Pal Zileri Spring/Summer 2018 collection
Inspired by Venice for spring, the Italian brand is looking back at its history for spring but adapting its traditional craftsmanship to the times with relaxed looks and light fabrics.
Continuing evolution that aims to smart growth with the launch of the super light SuperLampo T2
‘'Every day we produce 50 km of zippers and we do it not only by paying close attention to the functionality and aesthetics of our products, but also to the environmental impact of our industrial processes. All of our company and its production cycle are geared towards reducing waste and enhancing its subsequent use. A commitment that has not escaped to the Environment Edition that has proposed to participate in an important editorial project, the drafting of the book ” Neo Materials in the Circular Economy . Fashion ’ explains Gaetano Lanfranchi, CEO Lanfranchi Spa. The book, edited in Italian and English, was prepared by Marco Ricchetti in co-operation with Blumine srl and with the sustainable fashion social network Sustainability-Lab and presented at the last edition of Pitti Uomo.
Huntsman moves Manhattan - the new location in NYC
Huntsman settles into a fresh interior and much more square footage to help service its growing U.S. client base.
Study Fashion Design Menswear in Institute of Marangoni
Explore the specific design features, history and the evolution of the booming menswear industry. This one year Fashion Design Menswear course is for individuals looking to gain advance skills in menswear collection design, together with industry preparation in order to become experts in managing and developing innovative designs for a fashion brand, or individual collection in this fast growing field of apparel.
IWC Schaffhausen celebrates boutique opening in the heart of Munich
The Swiss watchmaking company IWC Schaffhausen celebrated the opening of its second German boutique with an exclusive event this evening. Around 200 specially invited guests flocked to the magnificent, recently renovated building at Residenzstrabe 13, close to Munich’s opera house. Guests included well-known IWC brand ambassadors and celebrities such as actors Elyas M’Barek, Moritz Bleibtreu and Thomas Heinze. To mark the occasion, IWC is unveiling the special-edition Portugieser Chronograph Rattrapante Edition “Boutique Munich” (Ref.IW371217). Limited to 250 watches, this exclusive timepiece will initially only be available for purchase at the Munich boutique.
Private White V.C. presented Spring/Summer 2018 at Pitti Uomo 92
Pitti Uomo – The extravagant Italian trade show combining an array of menswear styles from across the globe. This event is nothing short of spectacular, sporting vibrant colours, suits tailored to perfection and the most intricately designed garments from the world’s finest brands.
Moet Hennessy participates in Vinexpo with 22 Maisons
At its dedicated stand, Moet Hennessy will offer tastings from a selection of its famous products at four different bars: - Champagne: Moet & Chandon, Veuve Clicquot and Ruinart - Estates & Wines: Newton, Cloudy Bay, Cape Mentelle, Terrazas de Los Andes and Numanthia - Chandon: Argentina, Australia, Brazil, California, China and India - Spirits: Hennessy, Glenmorangie, Ardbeg and Belvedere. World-renown for the quality of its products, the group’s Maisons will display their expertise and craftsmanship in sharing share their exceptional wines and spirits at Vinexpo, the leading international event in this domaine.
Boglioli Fall/Winter 2017-2018 collection
Boglioli looks to the Italian fashion capital of Milan for the inspiration behind its fall-winter 2017 men's collection. The brand’s creative director, Davide Marello romanticizes the streets of the enchanting city with sights of Palazzo Marino and Pinacoteca di Brera.
White Man & Woman Milan - Attractive Summer Suits
White Man & Woman was a 3 day event held from 17th to 19th June 2017 at the Via Tortona in Milan, Italy. This event showcased products like outodoor style and fashion. We selected to show you the suits that were presented, mainly in white, blue and light gray, suitable for the summer. The suit jackets are combined with jeans or wide-leg trousers.
Sartoria Latorre Spring/Summer 2018 collection
Michele Latorre founded Sartoria Latorre in 1965, initially as a little local company, to produce made-to-measure suits. During the years, Michele gains experience serving local customers in his small workshop at Locorotondo, a beautiful village, in the very heart of Valle d'Itria, Puglia. Nevertheless, his far-sighted vision and his entrepreneurial curiosity brought him beyond his village walls, towards the "high tailoring", that gives "Made in Italy" an international strength.
Z Zegna Spring/Summer 2018 collection - a Vintage Regatta
Z Zegna unveiled its TECHMERINO™ SS18 collection, in collaboration with The Woolmark Company, during the 92nd edition of Pitti Uomo, Florence. TECHMERINO™ is a fusion of the best attributes of Merino wool with the most sophisticated wool processing and finishing techniques. The result is a breathable water resistant fabric that adapts to the ambient temperature and is quick drying.
David Beckham as a face of Tudor watches
David Beckham’s extremities are some of the most sought after pieces of prime real estate any brand could hope for. From his right foot, to his left wrist: everything Golden Balls touches turns to sold.
Nina-Maria Nitsche as Brioni's New Creative Director
Nina-Maria Nitsche previously worked at Maison Martin Margiela. She joined the brand in 1989 and, for the following 23 years, worked closely with the designer. After the designer’s resignation, in 2009, Nitsche took over the creative direction of Maison Martin Margiela.
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